He Mother’s Day This is one of the most important holidays in Mexico that KFC And Mijares They know perfectly, so they decided to recognize mothers with the help Campaign special.
Under the concept of “taste in their free time”, KFC And the monks created a campaign one of the most symbolic votes in Latin America, MijaresThe field in this way, and to the rhythm of the “beautiful”, unmistakable aroma KFC combines with emotions that arouse the music of the singer, which will take free time to accompany mothers at one time. The result is an experience that is associated with nostalgia, love and the importance of giving mothers of rest and pleasure.
Amaya Martinez, Director for the Deputy Account of Monks, said KFC This is to provide experience that affects fibers.
“Mijares was an ideal ally: his presence and his voice are associated with mothers of all generations and cause those moments that remain forever. In monks, we work with brands such as KFC to create real -time brands that live in a cultural gift, connecting with people in the moments that mean.
For your part, Ernesto Ernandes, brand construction manager in MexicoHe said that they want to celebrate Mexican mothers with unique experience, combining the taste of our chicken with an icon of music as MijaresField
The house of the bucket will be a big surprise for mothers who want to enjoy the aroma in their free time on May 10.
Mother’s Day can leave economic spills more than 80 mmRp
In 2024, the Confederation of the National Commercial Chamber, Services and Tourism (Conkanako-Service) was evaluated Economic spill out of 80 billion pesos for Mother’s Day In Mexico.
Octavio de La Torre Steffano, president of Concanaco, explained that he is a figure on May 10 in 2024, corresponds to an increase of 13% compared to 2023.
The confederation states that in this date, domestic consumption increases in various categories, such as flowers, food, clothes, restaurants, jewelry and others.
